Flower Delivery Virginia Water Privacy Policy

Introduction

This Privacy Policy explains how Flower Delivery Virginia Water collects, uses, stores, and protects your personal data when you place flower delivery orders with us in Virginia Water and surrounding districts. We are committed to safeguarding your privacy and ensuring that your personal information is handled in a lawful and transparent manner, in full compliance with the UK General Data Protection Regulation (GDPR).

Scope of This Policy

This policy applies to all individuals who interact with Flower Delivery Virginia Water, including but not limited to customers placing orders for delivery, recipients of those deliveries, and any users of our services based in or ordering to Virginia Water and the surrounding districts.

Personal Data We Collect

When you use our flower delivery services, we may collect and process a range of personal information necessary for the fulfilment of your order and to improve our services. This may include:

• Identification Data: Your name, and the name of the recipient.
• Contact Details: Delivery address, billing address, postcode, and occasionally any instructions you provide for delivery.
• Contact Methods: We may collect telephone numbers (where required for delivery updates) or other contact preferences you specify.
• Order Details: Details of the products you purchase, delivery date, card messages, and any special instructions.
• Payment Information: While we accept payment through secure third-party payment processors, we may process transaction details such as payment confirmation and amount (but do not store full card details ourselves).
• Website Usage Data: When you visit our website, we may automatically collect data about your device, browsing patterns, and engagement using cookies or similar technologies (see our cookie policy for more details).

Lawful Basis for Processing Your Data

We process your personal data only where we have a valid legal ground under GDPR, including:

• Performance of a Contract: We need your personal information to process, confirm, and deliver your flower order.
• Legal Obligation: We may be required to retain certain data to comply with UK tax or accounting rules.
• Legitimate Interests: For purposes such as improving our services, preventing fraud, and managing customer relationships — provided these interests do not override your fundamental rights and freedoms.
• Consent: When you have expressly agreed to marketing communications or other optional uses of your data, you may withdraw this consent at any time.

How We Use Your Personal Data

We use your information to:

• Process, fulfill, and deliver your flower orders accurately.
• Communicate updates about your orders, including confirmation and delivery notifications.
• Respond to your queries, feedback, or complaints.
• Improve our website and services, analyze performance, and prevent misuse or fraud.
• Meet our legal and regulatory obligations.
• Send you offers and updates (if you have consented).

Data Sharing and Processors

Your personal data may be shared with trusted third-party service providers strictly for the purposes described above. These may include:

• Payment Processors: Secure platforms to handle and validate your payment transactions.
• Delivery Partners: Couriers or individuals involved in delivering your order.
• IT Service Providers: Cloud hosting, website development, or technical support providers who ensure our services run effectively and securely.

All third-party processors are contractually obliged to process your data only on our behalf, adhere to GDPR standards, and implement appropriate security measures. We do not sell or rent your data to third parties for their own marketing purposes.

Data Retention

We only retain your personal information for as long as necessary to fulfil the purposes for which it was collected, including for the fulfilment of your order and compliance with legal, tax, or accounting requirements. Typically, order records are retained for up to six years after your most recent transaction, in line with UK legal obligations. Data used for marketing purposes will be retained until you withdraw your consent or unsubscribe.

Security of Your Data

We implement appropriate administrative, physical, and technical safeguards to protect your personal information against unauthorised access, alteration, disclosure, or destruction. This includes secure website protocols, restricted access to sensitive data, data encryption where appropriate, and regular review of our processing activities.

Your Rights Under GDPR

You have several important rights regarding your personal data, including:

• Right to Access: Request a copy of the personal information we hold about you.
• Right to Rectification: Correct or update any inaccurate or incomplete data.
• Right to Erasure: Request deletion of your data where legally permitted.
• Right to Restrict Processing: Request limits on how we process your data in certain circumstances.
• Right to Data Portability: Request a copy of your data in a structured, commonly used electronic format, or for us to transmit it to another provider at your request.
• Right to Object: Object to certain types of processing, such as direct marketing.
• Right to Withdraw Consent: Where processing is based on consent, you can withdraw it at any time.

To exercise your rights or if you have questions about how your information is handled, please contact us using the contact options on our website. We will respond to your request in accordance with applicable data protection laws.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, regulatory requirements, or for other operational needs. We encourage you to check this page periodically for any changes. Your continued use of our services following any updates will constitute your acceptance of those changes.

Contact and Additional Information

If you have any questions about this Privacy Policy or our data protection practices, please reach out via the contact form or postal address listed on our website. We are committed to ensuring your experience with Flower Delivery Virginia Water remains safe and secure, and we welcome your feedback regarding your privacy or data protection concerns.